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Archive for the 'Balanced Scorecard' Category



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Examples of Customer Measures

Annual sales/customers($)

Average custome size($)

Customer rating(%)

Average time from customer contact to sales response(No)

Average time spent on customer relations(No)

Customers/employee ( No or %) 

Satisfied-customer index(%)

Customer-loyalty index(%)

Market Share

No of Customer Complaints

Return Rates

Response Time

Cost/customer($)

Customers Lost(No or %)

Customer retention

Number of customers

Annual sales per customer

Marketing cost as a % of […]

CLICK TO THE MAIN PAGE FOR ALL ARTICLES UNDER THE HEADING OF BALANCED SCORECARD 
It seeks to introduce the powerful performance management tool called Balanced Scorecard.
Introduction:
Balanced Scorecard is not at all new in the market. It was initiated in 1992 with many companies especially Fortune 1000 adopting the BSC with phenomenal result.
 
It was originally developed in the early […]



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