As discussed,two of the main agenda in any Board Meeting should at least include branding as a strategy to boost sales and strategizing to go overseas for business expansion.
A good example is the recent announcement by F&N’s CEO Tan Ang Meng pertaining to the aforesaid two subjects:
Branding:
to consolidate their products [...]
FCCA,CA(MIA)with more than 26 years of post-qualifying working experiences. Previous working stints with one of the big accounting four,Regional GFC & Group Treasurer in a group of Malaysian and Group CFO in Singapore public listed concern.Also author to another very popular free educational accounting cum finance blog:http://basiccollegeaccounting.com under the branding of College Accounting Coach.
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